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    <loc>https://swellny.com/work/fashion-forward-mcm</loc>
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      <video:title>Fashion Forward — MCM</video:title>
      <video:description>Full 360° launch campaign for MCM’s first-ever fragrance — featuring the world’s first beauty commercial produced using virtual production and Unreal Engine.</video:description>
      <video:content_loc>https://swellny.comhttps://tgnvdckughubgeolcfhz.supabase.co/storage/v1/object/public/media/work/1771789906453-MCM_clip.mp4</video:content_loc>
      <video:publication_date>2026-03-12</video:publication_date>
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  <url>
    <loc>https://swellny.com/work/beauty-redefined-drunk-elephant</loc>
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      <video:title>Beauty Redefined — Drunk Elephant</video:title>
      <video:description>Hero content production for Drunk Elephant during its explosive growth from indie startup to $845 million Shiseido acquisition — powering the brand’s 2M+ follower Instagram presence.</video:description>
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      <video:publication_date>2026-03-12</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
      <video:tag>Content, Social, Beauty</video:tag>
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  <url>
    <loc>https://swellny.com/work/luxury-essence-dunhill</loc>
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      <video:title>Luxury Essence — Dunhill</video:title>
      <video:description>Broadcast spot and key visuals campaign for Dunhill — a heritage British luxury house owned by Richemont, the EUR 20 billion luxury conglomerate.</video:description>
      <video:content_loc>https://swellny.comhttps://tgnvdckughubgeolcfhz.supabase.co/storage/v1/object/public/media/work/1771822549598-dunhill.mp4</video:content_loc>
      <video:publication_date>2026-03-12</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
      <video:tag>Creative, Broadcast, Luxury</video:tag>
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  <url>
    <loc>https://swellny.com/work/sensorial-fragrance-graff</loc>
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      <video:title>Sensorial Fragrance — Graff</video:title>
      <video:description>Broadcast commercial and stills campaign for Graff — the $899M-revenue high jewelry house founded by billionaire Laurence Graff, whose $350-per-bottle fragrance collection is named after a $53 million diamond.</video:description>
      <video:content_loc>https://swellny.comhttps://tgnvdckughubgeolcfhz.supabase.co/storage/v1/object/public/media/work/1771791430411-Graff_clip.mp4</video:content_loc>
      <video:publication_date>2026-03-12</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
      <video:tag>Creative, Broadcast, Luxury</video:tag>
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  </url>

  <url>
    <loc>https://swellny.com/work/star-products-michael-kors</loc>
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      <video:title>Star Products — Michael Kors</video:title>
      <video:description>Seasonal campaign for Michael Kors — the $3.5 billion accessible luxury brand with 19M+ Instagram followers and 1,200+ stores across 100+ countries.</video:description>
      <video:content_loc>https://swellny.comhttps://tgnvdckughubgeolcfhz.supabase.co/storage/v1/object/public/media/work/1771791450590-MK_Stars_clip.mp4</video:content_loc>
      <video:publication_date>2026-03-12</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
      <video:tag>Creative, Campaign, Fashion</video:tag>
    </video:video>
  </url>

  <url>
    <loc>https://swellny.com/work/mesmerizing-loops-anna-sui</loc>
    <video:video>
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      <video:title>Mesmerizing Loops — Anna Sui</video:title>
      <video:description>3D animation campaign for Anna Sui — the CFDA Lifetime Achievement Award winner with 44+ years in fashion and 58 fragrances sold across 120+ countries.</video:description>
      <video:content_loc>https://swellny.comhttps://tgnvdckughubgeolcfhz.supabase.co/storage/v1/object/public/media/work/1771819852359-Anna_Sui_clip.mp4</video:content_loc>
      <video:publication_date>2026-03-12</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
      <video:tag>Creative, 3D, Animation</video:tag>
    </video:video>
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